Why the Marketing & Distribution Convention Matters to Your Business
Three days in New Orleans could lead to opportunities that last all year.
Business is built on relationships. In an industry like farm equipment, where manufacturers, distributors and sales representatives depend on one another, there is still tremendous value in sitting across the table from someone, having a conversation and figuring out what you can accomplish together.
That is what makes FEMA’s 2026 Marketing & Distribution Convention more than another industry event.
From October 27–29, manufacturers, suppliers, distributors and industry leaders will gather at the New Orleans Marriott for three days of networking, business development, education and conversations focused on the future of the shortline equipment industry.
Come to Build Your Business
The convention is designed to help members expand their market reach, strengthen partnerships and explore new opportunities. It is an opportunity to connect with current business partners while also meeting people who could become your next customer, distributor, supplier or strategic partner.
And sometimes, the most valuable connection isn’t the one you scheduled.
It could be the conversation over coffee. The introduction made at a reception. The person sitting beside you during a session. Or the industry colleague who has already solved a problem you are facing.
Those conversations can lead to ideas, partnerships and opportunities that continue long after everyone leaves New Orleans.
Make Three Days Count
A successful convention starts before you arrive.
Review the attendee information. Identify the companies and people you want to meet. Reach out and schedule time together. Then leave room in your calendar for the conversations you cannot plan.
The goal isn’t simply to attend every session or collect as many business cards as possible.
The goal is to leave New Orleans with something you didn’t have when you arrived.
Maybe it’s a new distribution opportunity. A potential customer. A solution to a business challenge. A new supplier. A better understanding of where the industry is headed.
Or simply a relationship worth developing.
New Orleans Is Part of the Experience
Of course, there’s another reason to make the trip.
This year’s convention takes place in New Orleans, giving attendees the opportunity to connect in one of the country’s most memorable cities. The New Orleans Marriott is located near the French Quarter, putting restaurants, entertainment and the city’s distinctive culture just steps away.
The convention also includes opportunities to connect outside the meeting rooms, including the Industry Showcase and a special evening aboard The City of New Orleans on the Mississippi River.
The People in the Room Matter
FEMA’s convention has always been about more than presentations.
It is about people who understand this industry.
People who face many of the same challenges. People who have ideas to share. People who can open doors. People who may become customers, partners, mentors or friends.
That’s the real value of getting together.
The Future Is in the Room. Will You Be?
FEMA’s 2026 Marketing & Distribution Convention
October 27–29, 2026
New Orleans Marriott | New Orleans, Louisiana
Ready to Join Us?
[REGISTER HERE] and start planning your trip to New Orleans.