Ag Media Legend Samuelson to Retire
Orion Samuelson, whose booming voice has been carried across the airwaves into homes and tractors for 60 years, is retiring at the end of the year.
Samuelson, 86, has reported on agriculture and business for WGN 720-AM since 1960. He is a beloved hall of fame broadcaster and Chicago media icon.
Samuelson was born on a dairy farm near LaCrosse, Wis. He worked at radio stations in that state until, at 26, he got the call to join powerhouse WGN.
鈥淲hen I made the drive in my 1949 blue Chrysler New Yorker 60 years ago, I was very uncertain about what I was getting into, because I was a farm kid [thinking], 鈥榃hat will I do in the big city?鈥, Samuelson said.
In addition to hosting his signature farm reports on radio and TV, and anchoring 鈥淭he Noon Show鈥 from 1960 to 2003, Samuelson emceed 鈥淭he National Barn Dance鈥 and read the first bulletin on the air of President John F. Kennedy鈥檚 assassination in 1963. As host of 鈥淭he U.S. Farm Report鈥 (now 鈥淭his Week in AgriBusiness鈥 with Max Armstrong), he became the best-known voice of agriculture in America.
He won more awards than he can count. Among his most cherished is an honorary doctorate degree from the University of Illinois.
That鈥檚 because he鈥檇 dropped out as an undergraduate at the University of Wisconsin after three months. 鈥淭hey weren鈥檛 teaching me to be a broadcaster, they were teaching me to be a writer. And I can鈥檛 write. I just wasn鈥檛 getting what I wanted, which was broadcasting.鈥
He and wife Gloria plan to 鈥済o back and forth to Arizona and not have to worry about setting the alarm clock and making sure I鈥檓 ready for the next report,鈥 he said.
Samuelson delivered the keynote address at the 2016 fall convention in San Diego.
Source: RobertFeder.com

